The tactics provided below are only a third of what it takes to grow a Small Business. The other 2 pieces of the pie are creativity and action. A Small Business must stay creative and unique in order to receive opportunities for desired levels of growth. All of this is a good start…but even with opportunities for growth…without action you will never have a fighting chance of achieving and/or sustaining any type of Small Business growth.
These tactics are just ideas for stimulating your creativity. Read though these tactics and write them down, afterwards go sit down in a quite comfortable place and reflect these ideas onto your own Small Business. Once you have done this…don’t stop there…take your next step towards action!
Small Business Growth Tactics
Give great priority towards staying ahead of the curve
- In order to compete and grow your Small Business, you must realize that the world changes very quickly. It is in your Small Business’s best interest to always seek out new ways to improve what you offer and make huge efforts to obsolete what you offer before your competition does it for you….making it even harder for your Small Business to grow and succeed.
Knowing when to be decisive
- The most effective small business leader knows when to be decisive. For example, when it comes to making a decision on whether or not to continue producing or providing something that no longer encompasses any signs of making any further financial sense, this type of decision needs to be dealt with decisively. No matter what the objections may be, “We have always provided that/those to clients” or “But this company is known for doing it that way”… laser focused and decisive actions must be taken.
Always ask
- You have spent money prospecting, advertising, and building relationships with clients. Don’t you think it’s worth your time to establish a means of communication between you and your clients to ask them what they would like to see your company produce or provide in the future? This will always result in the most 100% accurate assessments in discovering what your Small Business should be doing in order to achieve desired levels of growth. Remember…”Your clients ALWAYS have the answers!”
Don’t stop there?
- Ask your clients even more practical questions. Your clients are the receivers and the users of your products or services; make sure you ask them how they are using your products and services. What you will find is that many of your clients will have unique applications in which they apply your products/services. This will give you an inside look at the many diverse, unique and creative methods for marketing your products/services.
The All Knowing ______!
- Everything you need to know about your Small Business is easily accessible within the minds of your “All Knowing Clients”… So just ASK! You are shooting yourself in the foot if you are not already doing this. We must always remember that our clients are at the heart of our Small Businesses and without them we are nothing! – “Just because you got the sale…doesn’t mean the relationship has to end there.” – Travis Gutierrez
The normal boundaries of a Small Business no longer exist!
- For some Small Business owners they are still bound to many out of date boundaries that have completely become diminished. There was a point in time when Small Businesses were bound to their local economies…and that was it. (Unless you struck a deal with some rich business owner who in turn offered your products outside of your local economy.) Today all of this has changed! Technology and the internet make it 110% possible to become a market leader almost overnight. If you are worried that your Small Business will not survive a bad economy…GET ONLINE NOW! If you don’t do it effectively … right now … all of your competition will … and you will be left unable to compete.
E-Commerce
- If your Small Business fits this business model…I suggest you do it! Online sales have consistently been on the rise since 1999 … more people shop online at any given time than all of the people shopping in every mall in the US! Provide your customers/clients with a way to educate themselves, find solutions to their own problems, and even order your products with a few clicks of a mouse. Even if you can’t really SELL anything on the internet, making an effective presence on the internet, and providing your customers with unique/creative ways to learn and educate themselves should be a very high priority for your Small Business.
Take note and track EVERYTHING
- Your Small Business can only be improved upon if your business practices are noted down, tracked, measured, and audited on a consistent basis for their level of effectiveness. Share the results of this with all of your employees and/or partners whether they are good or bad. *Note – Always remember to criticize poor performance privately and celebrate success publicly to ensure a healthy environment for everyone to continue towards success!
Challenges along the way
- There are never going to be 2 Small Businesses that are EXACTLY the same. With that, every Small Business will not be guaranteed the same path towards growth and success. Every Small Business’s journey will include many mistakes, surprises, road blocks, and opportunities. Knowing this, we must understand that this is all just the process of Small Business growth and there is not a single clear direction for growth that fits every single Small Business out there.
Take this knowledge, reflect it upon your Small Business, and take your next step towards the growth of YOUR Small Business!
The tactics provided below are only a third of what it takes to grow a Small Business. The other 2 pieces of the pie are creativity and action. A Small Business must stay creative and unique in order to receive opportunities for desired levels of growth. All of this is a good start…but even with opportunities for growth…without action you will never have a fighting chance of achieving and/or sustaining any type of Small Business growth.
These tactics are just ideas for stimulating your creativity. Read though these tactics and write them down, afterwards go sit down in a quite comfortable place and reflect these ideas onto your own Small Business. Once you have done this…don’t stop there…take your next step towards action!
Small Business Growth Tactics
Give great priority towards staying ahead of the curve
- In order to compete and grow your Small Business, you must realize that the world changes very quickly. It is in you and your Small Business’s best interest to always seek out new ways to improve what you offer and make huge efforts to obsolete what you offer before your competition does it for you….making it even harder for your Small Business to grow and succeed.
Knowing when to be decisive
- The most effective small business leader knows when to be decisive. For example, when it comes to making a decision on whether or not to continue producing or providing something that no longer encompasses any signs of making any further financial sense, this type of decision needs to be dealt with decisively. No matter what the objections may be, “We have always provided that/those to clients” or “But this company is known for doing it that way”… laser focused and decisive actions must be taken.
Always ask
- You have spent money prospecting, advertising, and building relationships with clients. Don’t you think it’s worth your time to establish a means of communication between you and your clients to ask them what they would like to see your company produce or provide in the future? This will always result in the most 100% accurate assessments in discovering what your Small Business should be doing in order to achieve desired levels of growth. Remember…”Your clients ALWAYS have the answers!”
Don’t stop there?
- Ask your clients even more practical questions. Your clients are the receivers and the users of your products or services; make sure you ask them how they are using your products and services. What you will find is that many of your clients will have unique applications in which they apply your products/services. This will give you an inside look at the many diverse, unique and creative methods for marketing your products/services.
The All Knowing ______!
- Everything you need to know about your Small Business is easily accessible within the minds of your “All Knowing Clients”… So just ASK! You are shooting yourself in the foot if you are not already doing this. We must always remember that our clients are at the heart of our Small Businesses and without them we are nothing! – “Just because you got the sale…doesn’t mean the relationship has to end there.” – Travis Gutierrez
The normal boundaries of a Small Business no longer exist!
- For some Small Business owners they are still bound to many out of date boundaries that have completely become diminished. There was a point in time when Small Businesses were bound to their local economies…and that was it. (Unless you struck a deal with some rich business owner who in turn offered your products outside of your local economy.) Today all of this has changed! Technology and the internet make it 110% possible to become a market leader almost overnight. If you are worried that your Small Business will not survive a bad economy…GET ONLINE NOW! If you don’t do it effectively … right now … all of your competition will … and you will be left unable to compete.
E-Commerce
- If your Small Business fits this business model…I suggest you do it! Online sales have consistently been on the rise since 1999 … more people shop online at any given time than all of the people shopping in every mall in the US. Provide your customers/clients with a way to educate themselves, find solutions to their own problems, and even order your products with a few clicks of a mouse. Even if you can’t really SELL anything on the internet, making an effective presence on the internet, and providing your customers with unique/creative ways to learn and educate themselves should be a very high priority for your Small Business.
Take note and track EVERYTHING
- Your Small Business can only be improved upon if your business practices are noted down, tracked, measured, and audited on a consistent basis for their level of effectiveness. Share the results of this with all of your employees and/or partners whether they are good or bad. *Note – Always remember to criticize poor performance privately and celebrate success publicly to ensure a healthy environment for everyone to continue towards success!
Challenges along the way
- There are never going to be 2 Small Businesses that are EXACTLY the same. With that, every Small Business will not be guaranteed the same path towards growth and success. Every Small Business’s journey will include many mistakes, surprises, road blocks, and opportunities. Knowing this, we must understand that this is all just the process of Small Business growth and there is not a single clear direction for growth that fits every single Small Business out there.
Take this knowledge, reflect it upon your Small Business, and take your next step towards the growth of YOUR Small Business!
